What Solar Marketers Can Learn from Tesla’s “Insane” Mode
Tesla gets enough press attention, so I’ve never written about them as a topic for solar marketing. Then I learned about Tesla’s “Insane Mode,” and I couldn’t resist writing about it — not from a gee-whiz automotive technology perspective, but from a solar marketing perspective. So, what exactly is “Insane” mode? It’s a touch screen button on the d


NRG Energy Inc. will finance and build one of the nation’s largest community solar networks in Colorado as part of the company’s push into renewable energy.
If you’re like most renewable energy advocates that have interacted with a Public Utilities Commission, you probably don’t think they’re a repository of progressive policy toward distributed renewable energy. In general, you’re right. But it’s worth sharing a few, promising examples of Public Utilities Commissions around the U.S. that are actually
A tool only has value if it’s used. For example, you could be the sort of person who’s set a goal of wanting to exercise more. If someone gives you a nifty little Fitbit to help you do that, and you never open the box, how useful, then, is this little device? The same is true about smart energy management solutions: good tools exist, but whether it’s calories or energy use that you want to cut, at some point those helpful devices need to be unpacked.
The UN climate conference in Lima set the stage for Paris in 2015. Next year’s accord is to provide a working, albeit not a final, answer to the question: Is it possible to keep global warming at or below the 2 degree Celsius limit? This limit is considered the boundary beyond which the negative climatic, economic and social consequences of climate change are thought to become intolerably severe and potentially irreversible.